The number one way to improve your spa’s profitability
I recently participated in an American Spa webinar titled Industry Insider, in which American Spa’s Editor in Chief Julie Keller-Callaghan and I discussed many of the trends in marketing, retail,
August 14, 2017
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HIPAA and the risks of a data breach
Are you HIPAA compliant? Do you need to be? And what potential risks are you facing if you’re not? The Health Insurance Portability and Accountability ACT – HIPAA – is
August 9, 2017
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Book4Time Product Release Notes 6.2
Continual upgrading the world’s most innovative spa management software platform We’re pleased to announce that our latest release is now deployed. It is packed with new features that include enhancements
August 3, 2017
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Know your business, optimize your performance through reporting
How do you track your spa, salon, or hotel activity performance? If you still keep manual records, and are spending time creating Excel spreadsheets and entering data yourself, you should
July 25, 2017
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6-Month Performance Report
The Future Looks Amazing! It’s hard to believe that we’re already more than halfway through 2017, and yet here we are, in late July. It’s been six months of incredible
July 20, 2017
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If you answer “no” to any of these 5 questions, your guest experience needs work
The hospitality, spa, and wellness industries are all about the guest, and therefore the guest experience is what makes or breaks your business. Wow them, and they will always come
July 11, 2017
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Increase your retail sales with extreme personalization
Spa managers and directors have to cover a lot of bases, and one area in which the industry often falls short is retail. In an interview with Spa Executive magazine,
June 14, 2017
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Make money while you sleep – how to increase your spa revenue while doing next to nothing
Online booking can increase your spa or salon revenue while you do nothing. Here’s how. How can you increase your spa revenue without lifting a finger and doing next to
May 29, 2017
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Millennials: your untapped target audience
Millennials are the fastest growing global market and more than half of them are spa goers. If you don’t allow them to book online they will go somewhere else.
May 17, 2017
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Turn-away tracking takes the guesswork out of maximizing your revenue
How much revenue are you losing by turning away customers? Probably more than you think. An average spa loses about 15% of a day’s business from turning away. Out of
May 10, 2017
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